Andrew Avery said Keon Coleman is a value target in season-long and best-ball formats because his vertical skill set already meshes with Josh Allen’s aggressiveness. Avery noted Coleman ranked fourth among all NFL wideouts with at least 50 targets in 2024 thanks to a 33.9% deep-target rate. Coleman publicly called his own rookie campaign "trash," took accountability for conditioning issues, and has reportedly rededicated himself this off-season. Avery argued that if Coleman simply stays on the field he can convert those high-aDOT looks into a "nice little breakout," even if he falls short of 1,000 yards. The analyst emphasized Buffalo’s soft first-place schedule, which should provide plenty of neutral- or positive-script passing volume to support at least one secondary receiving option behind Stefon Diggs.